Epoch coffee
Epoch Coffee is a 24-Hour cafe that resonates with old-school Austinites and artists. With four unique locations, Epoch wanted the new logo to incorporate occult/wiccan themes that also represented the brand’s name.
Scope: Logo Design, Merchandise
hourglass logo
The name is Epoch (EE•POCK), defined as “the beginning of a distinctive period in the history of someone or something”. I chose to represent time using an hourglass that is always full. Coffee is often referred to as “liquid gold” so I chose black and gold as the main colors for the brand.
bandana
A design that combines elements of previous cafe with the current. Playing off of an “Ouija Board” theme, I used elements of the sun, moon, and both of Epoch’s logos in the four corners. Constellations fill out the bandana, adding esoteric and mythical themes.
